Patrick Ta was always an entrepreneur. He opened his first tanning and beauty salon at 17 years old, learning key lessons, as well as the art of the pivot that would inform his future beauty career. After closing the doors to his first venture in Scottsdale, AZ, Ta moved to Los Angeles, CA, and further explored his passion for makeup. He gained traction using a social media-first approach that landed him jobs with celebrities Shay Mitchell, Kim Kardashian, and Ariana Grande, fast-tracking his success as one of the most prolific professional makeup artists in California.

Ta saw the transformative nature of his work and felt compelled to create beauty beyond being a makeup artist. As his client list grew exponentially, Ta began to develop a makeup line rooted in his vision to make anyone and everyone who wears the product feel confident and beautiful. It took almost two years for Ta to bring the dream to reality, working with established product specialist Rima Minasyan and seasoned entrepreneur Avo Minasya to create the first products of Patrick Ta Beauty: the Major Glow line.

After a successful 2019 launch, Patrick Ta Beauty signed an exclusivity deal with Sephora and expanded to a full suite of cosmetics and body products. Thus began the innovative and incomparable luxury osmetics brand.

“With Patrick Ta Beauty, I want to make products that capture feeling and make people feel special,” Ta said in an interview with Byrdie in 2022. “As someone who is still a working makeup artist, I’m constantly learning new techniques on set. So, I always want to create innovative products. I also prefer to launch little collections rather than an entire line. I’m not the brand that will come out with 20 lipsticks at once.”

Earlier this year, SG Credit Partners’ Consumer Products division extended a revolving line of credit to Patrick Ta Beauty, creating a debt facility tailored to the brand’s intentional growth.  SG’s distinctive approach to the partnership provided the necessary capital for Patrick Ta Beauty to double its shelf space in Sephora and expand its presence to additional stores.

Click here to read the full article.